Here’s an video of IDEO CEO, Tim Brown and his thougts on Design Thinking and in particular on its potential in India.
Interview – Tim Brown, CEO and president of IDEO – WEF 2011 – Davos, Switzerland from Aabhira Aditya on Vimeo.
There are multiple interesting points that he talks about.
Timeline cue:
Design thinking and India (1:00)
Design,innovation and entrepreneurship driving India’s inclusive growth (1:58)
Transdisciplinary design education (3:43)
Design thinking and designers (5:18)
The scalability of design thinking (7:13)
Of late there has been an increased focus on the word Design in India. There are lot of discussions on the DesignIndia forums and also a lot of designers making their voices heard. There are a couple new design magazines that have been launched and that just shows that the market is definitely opening up to it more.
Signs of good times ahead. I hope.
